Expectation Management and Perception
If the Democrats are to sustain their circumstantial advantage, they must acknowledge and apply some rudimentary behavioral psychology.
--From an Article Written By Douglas Castle for THE NATIONAL NETWORKER NEWSLETTER and originally published on June 14, 2009.
This article © 2009 by Douglas E. Castle and The National Networker : Reprinted with permission. This article has been substantially edited from its original form in order to fit the format of this reprinting. The author expresses his gratitude to Linked In for providing the networking and communications forum which made this article possible and to BUZZFLASH for kindling the spark which inspired its creation. The author is neither a Democrat nor a Republican and is not affiliated with any political party. ~
Preamble:
In any relationship of trust or responsibility, management of your counterpart’s or charges’ expectations is crucial. When networking (as every political administration has done with the American People en masse), you must be perceived as honorable, competent and consistent. President Barack Obama and the newly-installed Democratic party has an initial advantage, since the previous Republican administration is currently in a leadership vacuum and is greatly suffering from the public perception that its actions, or inactions, precipitated the current economic crisis. The Democrats have to rapidly upgrade their networking skills in order to keep and hold their influence and to sustain their circumstantial advantage.
A recent article in BUZZFLASH spoke of the decline of the G.O.P. But the deterioration of its reputation following the Bush administration, leadership issues and apparent blame for the precipitation of the current economic crisis are still not enough to keep the Democrats in the good graces of the increasingly wary American People, who are looking to the Democrats as their last hope for a restoration of a “normal” United States.
The G.O.P. badly mis-networked the populace. Despite this, the Democrats need to sharpen their leadership and public relations skills, especially in the areas of expectation management and perception, if they are to remain in power and reap the political rewards of having helped to solve a frighteningly real economic crisis – and a still unresolved crisis of confidence.
Please download this article (either for reading or for printing) in its entirety from http://twitlik.com/EXPECTATION .
Faithfully,
Douglas Castle
Some Key Terms: Networking the American Public, politics of perception, confidence, image-building, networking, Linked In, BuzzFlash, MediaFire, Articles by Douglas Castle, economic recession, TNNW, crisis of confidence.
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